Marketing

Pye Tait offers a wide range of marketing services supporting a variety of business needs. 

Our market research service is a valuable means of providing reliable and relevant intelligence to equip businesses with the tools to evaluate and test products, services and markets.

We also offer overseas market research for organisations wishing to explore opportunities in other countries. 

Communicating effectively is easier said than done in a world where everyone is constantly bombarded with communications via paper, radio, TV, Internet, and cell-phone. There are secrets as to how to make sure your message gets across and we have been implementing them successfully for the past fifteen years.

Customer relationship management is at the forefront of all business agendas.  Ensuring that your business is providing the best customer experience is a key part of retaining market share.  Pye Tait deploys an extensive range of tools to acquire the best information including structured focus groups and Delphi groups, surveys of all kinds, in-depth qualitative interviewing, blog-based interaction with clients and customers, etc – all of which are specifically designed to gain robust customer feedback to inform both tactical and strategic business planning.

Our mystery shopping service can also be used to gain useful insights into customer service and highlight improvements that can be made.